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Premium Tea Field Sales Representative

Food Service, Hospitality, and Retail – German-speaking Switzerland (approx. 50%)

Become part of Switzerland's oldest tea brand.

For over 130 years, London Tea – Swiss Tea Manufactory 1896 has stood for premium-quality tea, Swiss tea culture, and a genuine passion for indulgence. As a family-run business now in its 4th and 5th generations, we combine traditional values with modern premium tea concepts for the restaurant, hospitality, and specialty retail sectors.

To strengthen our team, we are looking for a dedicated, sales-oriented individual who will represent our premium brand in German-speaking Switzerland and wants to continue growing with us.


Your Mission

You'll bring the world of London Tea to select hotels, restaurants, cafés, and retail partners in German-speaking Switzerland.

You don't just sell tea—you convey quality, origin, craftsmanship, and true enjoyment. You identify your customers' needs and develop customized product lines and modern tea concepts that create lasting value.

As a brand ambassador, sales professional, and tea consultant, you’ll build long-term customer relationships and further develop your sales territory with a high degree of independence.


Your Responsibilities

  • Proactive acquisition of new customers in the restaurant, hospitality, and retail industries
  • Building and maintaining long-term customer relationships
  • Support and Development of Existing Customers
  • Presentation of our premium teas and our premium matcha brand, Teishu
  • Conducting tastings, product training sessions, and customer consultations
  • Development of custom tea assortments for hotels, restaurants, cafés, and specialty retailers
  • Consulting on tea menus, breakfast offerings, afternoon tea, spa concepts, room service, cold brew, and other tea concepts
  • Introduction of new products and seasonal lines
  • Preparation and consistent follow-up of quotes
  • Independently plan your client visits and sales calls
  • Maintaining customer and sales data in the CRM
  • Monitoring market trends and identifying new business opportunities


What You'll Bring to the Table

  • Experience in field sales or B2B sales
  • Ideally, experience in the restaurant, hospitality, food, beverage, or premium retail industries
  • Enjoyment in actively acquiring new customers
  • Strong track record in advising and closing deals
  • A passion for tea, indulgence, and high-quality products
  • An independent, structured, and entrepreneurial approach to work
  • A professional, personable, and convincing demeanor
  • Enjoyment in building long-term customer relationships
  • Excellent knowledge of German
  • Good English skills are a plus
  • Category B Driver's License
  • Willingness to travel within German-speaking Switzerland

An existing network in the restaurant, hospitality, or specialty retail industries is a plus, but not a requirement. What matters most are your personality, your sales skills, and your motivation to build something with us.


Here's what you can expect

  • A prestigious Swiss brand steeped in tradition with over 130 years of history
  • A family-run business with quick decision-making processes and a lot of passion
  • An exclusive and diverse selection of premium teas
  • A high degree of personal responsibility and creative freedom
  • The opportunity to actively build and sustainably develop your sales territory
  • Long-term and personal customer relationships
  • A varied role combining sales, consulting, and enjoyment
  • Close collaboration with a motivated team
  • A Comprehensive Introduction to Our Teas, Products, and Brewing Methods
  • Attractive employment terms with performance-based compensation


Who We're Looking For

You enjoy being on the go, are open to meeting new people, and take pleasure in opening new doors.

You know how to inspire people, listen attentively, and develop solutions that perfectly meet your customers' needs. In doing so, you focus not only on the next sale, but also on long-term partnerships and sustainable success.

You don't want to sell just any product—you want to represent a premium Swiss brand with a rich tradition and play an active role in shaping tea culture in Switzerland?

Then we look forward to meeting you.


Apply Now

Please send us your complete application materials, including:

  • Resume
  • Letter of Motivation
  • Possible Start Date
  • Salary Expectations

to f.bisang@london-tea.ch